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Giving a massage: how to choose the right gift

A massage is an experience gift. See which massage and duration to choose, the health considerations and what to confirm before buying the voucher.

Rúben BritoAuthor
Dr Michelle CampagnoliClinical review · OM no. 69467
7 min read
Duas mulheres a sorrir enquanto uma oferece à outra um presente com laço bordô
In this article
  1. In short
  2. Why a massage makes a good gift
  3. How to choose
  4. The gift voucher: what to check
  5. At Luxmed Clinic
  6. Frequently asked questions

Birthdays, Christmas, Mother's Day, a thank-you, someone going through a difficult time. There are moments when we look for a gift that says “you deserve a break”. A massage is one of the most popular choices, and for good reasons.

But for the gift to work, it is worth thinking about who will receive it: what type of massage, what duration, whether there is any health precaution to bear in mind and what to check on the gift voucher.

In 30 seconds

Three ideas to remember.

1Experiences are worth more than thingsExperience gifts tend to give more lasting satisfaction and bring people closer than material ones.
2If in doubt, relaxing for 50 to 60 minutesIt is the safest choice, especially for a first time; or a voucher with a set value or a free choice of massage type.
3Check the voucherValidity, booking conditions and whether it can be used by someone else. If there are health problems or pregnancy, prefer a flexible voucher.
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Why a massage makes a good gift

Experiences are worth more than things

Several psychology studies show that spending money on experiences rather than objects tends to bring more lasting happiness: experiences are remembered with more pleasure, are compared less and become part of each person's story (Van Boven and Gilovich, 2003).

The same applies to gifts. In a series of studies, experiential gifts strengthened the relationship between giver and recipient more than material gifts, regardless of price, mainly because of the emotion felt during the experience (Chan and Mogilner, 2017).

Touch and wellbeing

Touch plays an important role in emotional and physical wellbeing (Field, 2010). Massage reduces anxiety and tension, with more marked effects in regular sessions (Moyer and colleagues, 2004). For someone who is overloaded, a massage is also permission to stop: many people would not book one for themselves, but make the most of it when they receive one. See Does massage really lower stress? What the science says.

A gift that suits almost everyone

Unlike clothes, perfume or décor, a massage doesn't depend on sizes or very specific tastes. And it takes up no space at home.

How to choose

Think of the person

For whomSuggestion
Never had a massageRelaxing massage of 50 to 60 minutes. See First massage: what to expect, how to prepare and common questions
Feeling stressed or sleeping badlyRelaxing massage, preferably at the end of the afternoon
Spends the day at a computer, complains of the neck and shouldersFocused or combined massage on the back, neck and shoulders
Plays sportDeep tissue or combined massage, if you like firm pressure
Complains of heavy legsLymphatic drainage, with a medical indication and after confirming there are no contraindications
Likes aromas and ritualsRelaxing massage with aromatherapy. See Aromatherapy in massage: what works, what is myth and precautions
Not sureA voucher with a set value or a free choice of massage type

Duration

  • 30 minutes: good for a specific area (back and neck), or as a quick “treat”.
  • 50 to 60 minutes: the most balanced duration for a full-body massage.
  • 75 to 90 minutes: for those who already enjoy massage and want a longer experience.

One session or several?

One session is a great gift. But if the person has persistent tension or is going through a very stressful phase, a pack of sessions allows more lasting benefits, because regularity counts.

Health precautions

Massage is safe for the great majority of people, but some situations require adaptations:

  • Pregnancy: massage is generally possible with adapted techniques and positions and trained therapists. Check whether the venue offers prenatal massage.
  • Health conditions (heart disease, cancer under treatment, recent thrombosis, taking anticoagulants, recent surgery): the person should inform us when booking, and in some cases needs medical authorisation.
  • Recent injuries or pain: the therapist adapts the session or recommends assessment.

For that reason, a flexible voucher, which lets the recipient choose the type of massage after a brief conversation with the therapist, is the safest option when you do not know the health situation of the person receiving it.

What if the person doesn't like being touched?

Some people feel uncomfortable with touch or with the idea of undressing in front of someone they don't know. If you have doubts, ask indirectly, or choose a voucher with a set value that can be used for other services at the same venue. And remind the person that they can keep on whatever clothes they like and ask to stop at any time.

Occasions

  • Birthdays and special dates.
  • Christmas, Mother's Day, Father's Day, Valentine's Day.
  • Thank-yous: to a colleague, a teacher, someone who helped with a move.
  • Demanding phases: after an intense project, exams, a period of caring for someone.
  • For new parents, when the baby allows an hour's break.
  • Corporate gifts for teams.

The gift voucher: what to check

Before buying, check:

  • Validity: how long does the person have to use the voucher? Longer periods give more leeway.
  • Booking conditions: how to book (phone, WhatsApp, email), how far in advance, and what happens if the person fails to attend or cancels at the last minute.
  • Flexibility: can the type of massage be changed? Can the value be used for another service?
  • Transferability: if the person cannot use it, can they give it to someone else?
  • Format: physical (card) or digital (PDF by email or message).
  • Price visible or not: many venues allow the amount not to appear on the voucher.

Message ideas for the card

  • “One hour just for you. No phone, no rush.”
  • “Thank you for everything. Now it's your turn to rest.”
  • “For the shoulders that carried this year.”
  • “Because you look after everyone, it's time someone looked after you.”
  • “Happy birthday. Book whenever you like.”

A final piece of advice

Give time as well. Many people receive a voucher and end up not using it for lack of opportunity. If you can, agree a moment with the person (“I'll look after the children on Saturday morning”) or remind them, a few weeks later, to book.

At Luxmed Clinic

At Luxmed Clinic, in Algés, you can give vouchers for relaxing massage, massage focused on the back, neck and shoulders, lymphatic drainage and other massages, or a voucher with a set value for the person to choose. Massages are carried out by a massage therapist and drainage requires a medical indication. Before each session, we have a brief conversation about the health and preferences of the person receiving it, to adapt the massage.

Talk to us

The assessment is a conversation, with no obligation. Tell us what concerns you and our team will reply.

Telephone 214 044 241 · info@luxmed.pt

Massage is a wellbeing complement and does not replace medical assessment or treatment.

Frequently asked questions

Which massage should I give someone who has never had one?

A relaxing massage of 50 to 60 minutes is the safest and most pleasant choice for a first time.

What if you don't know which to choose?

Offer a voucher with a set value or a free choice of massage type. The person decides with the therapist.

Can I give a massage to a pregnant woman?

Yes, if the venue offers prenatal massage with adapted techniques. The person should say they are pregnant when booking.

Does the voucher expire?

Generally yes. Confirm the expiry date and booking conditions before buying.

Does the voucher show the value?

It depends on the venue. Many allow the voucher to be issued without stating the price.

Can I give massages to a team?

Yes, many clinics and spas have arrangements for corporate vouchers. Ask about packs or group rates.

What if the person has a health condition?

You should let us know when booking. In some situations, the massage is adapted or requires medical authorisation.

Scientific references 4
  1. Van Boven L, Gilovich T. To do or to have? That is the question. J Pers Soc Psychol. 2003;85(6):1193-1202. Artigo
  2. Chan C, Mogilner C. Experiential gifts foster stronger social relationships than material gifts. J Consum Res. 2017;43(6):913-931. Artigo
  3. Field T. Touch for socioemotional and physical well-being: a review. Dev Rev. 2010;30(4):367-383. Artigo
  4. Moyer CA, Rounds J, Hannum JW. A meta-analysis of massage therapy research. Psychol Bull. 2004;130(1):3-18. Artigo
Written byRúben BritoOperial Development
Clinical reviewDr Michelle CampagnoliOM no. 69467 · Doctor with Competence in Aesthetic Medicine.View profile →

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